aja experience
All this is your holiday

A pool with chairs and a boat in the background.

Wellness

A table with various dishes and wine glasses.

Gastronomy

Sustainability

Included services

One person is holding a gift box with a red ribbon.

Vouchers

A man holds a tray with wine glasses and a bottle.

First
aja holiday?

This is aja Urlaub
uncomplicated, warm and genuine

Aja is about more than just holidays. It's about the feeling of letting go - from the first ray of sunshine by the sea to the last view of the starry sky in the Alps. We show you how relaxed a holiday can feel when everything comes easy.

aja stands for holidays that are honest, warm and uncomplicated. For days that feel like a break from everyday life - whether you're exploring, relaxing or simply enjoying yourself. Because your well-being is what really matters to us.

Ein großes Schiff im Hafen bei Sonnenaufgang.

aja Travemünde

All offers on request and subject to availability. This is a limited contingent, depending on the offer plus single room, seasonal, weekend and public holiday surcharges.

What is aja?
Holidays for everyone

At aja, it's all about holidays that feel easy, without rigid rules or formality. Genuine, open and with a smile: that's how we understand hospitality.

aja stands for well-being with quality, but without frills. For hotels that impress with their warmth, location and atmosphere. Here you can simply be yourself - whether at breakfast with a sea view, in the spa after a long day or while chatting at the bar.

Because aja means: a holiday that feels right.

Our stance

Holidays at aja mean more than sun, SPa and good food. It is an attitude with which we look at our guests and the world: open, warm and conscious.

Authentic experiences:

Unconstrained relaxation

Conscious enjoyment - with responsibility

Reliable quality, informal service

We believe in authentic experiences that remain real - in places that let you feel where you are. In informal relaxation that is easy because nothing is staged. Conscious enjoyment that tastes good and does good - with regional cuisine and responsibility. And reliable quality with informal service that is there when you need it and leaves room when you just want to switch off.

This creates that special aja feeling - honest, relaxed and simply beautiful.

A man and a woman in bathrobes are reading a book.

Where holidays
just happen

At aja, it's not about a lot of programme, but about many possibilities. Whether by the sea, in the mountains or by the lake - our hotels are always located where relaxation is easy. Here you can do what's good for you: sleep in, swim, hike, take a sauna, enjoy. Without any restrictions, but with everything you need. Because aja holiday means: not having to, but being allowed to.

To the holiday destinations

What would you like to do?
This is how you experience aja

aja is as versatile as the people who spend their holidays here. Whether you start the day in a sporty way, sleep in comfortably or simply let your mind wander - at aja you decide what your holiday looks like.

Wellness - immerse yourself, breathe in, feel good

Wellness at aja is not a ritual, but a way of life. Sauna, pool, massage - everything can, nothing has to. Warmth, water and tranquillity merge into moments that stay with you. And the best thing is that you can enjoy them with a view: of the sea, the mountains or the lake.

experience aja relaxed

Culinary delights - enjoy the way you like it

Good food makes you happy - especially when it's honest. Our aja restaurants offer fresh, seasonal dishes, served simply and made with love. From breakfast with your favourite view to dinner - holidays simply taste good here.

aja culinary experience

A man and a woman are walking in a field.

Exercise - be active without pressure

At aja, you can move however you want - you don't have to. Whether it's yoga in the morning, hiking in the mountains, cycling along the coast or simply a few lengths in the pool - the good feeling afterwards is what counts here. Exercise at aja means recharging your batteries, not exhausting yourself.

aja active experience

Your aja moment
just holiday, just you

It's the little moments that make the difference: the first coffee with a sea view, a dip in the pool after a long day or a laugh at the bar in the evening. These are the moments that stay with you - honest, informal and completely you.

At aja, it's not about planning everything. It's about feeling the moment. Arrive, switch off, enjoy and realise how easy a holiday can feel. This is your aja moment.

Holiday with a dog

Four paws welcome

Holiday by the sea

To the Baltic Sea hotels

Holidays in the mountains

To the Alpine hotels

Holiday by the lake

To the hotels by the lake

Holiday included

To the included services

Holidays with massages

To the aja SPA