Black Deals

Black Week at aja:
Black Friday holiday offers

It's that time again: Black Friday 2025 is approaching and it's getting really exciting at aja. Soon you can expect exclusive offers for your next holiday at the Baltic Sea, in the mountains or at the lake.

For a short time only, you can secure special price advantages - perfect for anyone who is already looking forward to relaxation, wellness and a little time out. Sign up for our newsletter to be the first to know when the aja Black Friday deals start.

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Discover even more offers
!

The countdown is on - soon our Black Friday deals will start with exclusive offers for your next aja holiday. But you don't have to wait to look forward to your time away: you can already find lots of great aja offers with attractive prices - from 4=3 deals and our seasonal specials to wellness breaks with sea views.

Take a look around, discover the most beautiful places on the Baltic Sea, in the mountains or by the lake - and look forward to even more highlights when Black Friday starts.

Ein großes Schiff im Hafen bei Sonnenaufgang.

aja Travemünde

All offers on request and subject to availability. This is a limited contingent, depending on the offer plus single room, seasonal, weekend and public holiday surcharges.

When can you benefit from the biggest Black Friday discounts?

You'll get the best Black Friday discounts if you're quick. We won't tell you yet whether the aja deals will be available again this year. So please check back and stay alert. Experience shows that the most popular travel dates and room categories are booked up quickly.

If you book early, you'll benefit twice: from the biggest discounts and the largest selection of hotels and dates. And best of all: our Black Friday promotions are very popular for all aja Hotels - whether you want to go to the sea, the mountains or the lake.

So: pay attention, the aja Black Deals start sooner than you think.

A woman sits on a railing with her arms raised.

Missed Black Friday? Discover current holiday offers & specials at aja

Black Week around Black Friday 2024 is unfortunately over. From 24 November to 3 December 2024, you could discover exclusive offers at aja and secure unforgettable holiday moments at a special price. On our website you will find great aja offers and specials all year round - perfect for making your travel dreams come true. And of course, we'll keep you up to date here as soon as the Black Friday offers 2025 are finalised.

Our tip: Sign up for the aja newsletter now and never miss any more holiday deals. That way, you'll always be one step ahead and get the best offers straight to your inbox.

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Black Friday at aja: secure holiday happiness at unbeatable prices

Discover the variety of our hotels and secure your holiday at unbeatable prices on Black Friday! Whether it's relaxing hours by the sea, adventures in the mountains or pure wellness - at aja you'll find the perfect destination for every holiday wish. Look forward to exclusive Black Friday holiday offers and design your personal break exactly how you want it. Discover our aja holiday resorts and other hotels - from the coasts of the North Sea and Baltic Sea to the peaks of the Alps!

aja Warnemünde

At aja Warnemünde, you are closer to the sea than almost anywhere else: where real fishermen still set sail, seagulls circle curiously over the harbour entrance and the waves gently lap against the beacons, your day begins with the sound of waves.
The hotel is located right in the centre of the picturesque coastal town - perfectly situated between the beach, the Old River and the most beautiful corners of Warnemünde. Peace and relaxation meet real coastal flair here. Particularly popular: the outdoor pool with sea view and the spacious sauna area, from where you can hear the sound of the Baltic Sea.

Hotel in Warnemünde

An exterior view of a white building with many windows on a beach at sunset.

aja Travemünde

At the aja Travemünde, you can experience the Baltic Sea up close - where large ships pass by and the fine sandy beach is right on your doorstep. Here, maritime flair meets pure relaxation: from the window, you can see the large pots and small sailing boats gliding across the Bay of Lübeck - sailor's romance included.
In the spa area with indoor and outdoor pool and various saunas, you can let your gaze wander over the sea and enjoy the peace and quiet. Whether swimming, taking a sauna or simply daydreaming - the aja Travemünde is your place for a real coastal feeling and relaxation in a prime location.

Hotel in Travemünde

aja Ruhpolding

Here is time for explorers! The aja Ruhpolding is the perfect starting point for anyone who wants to combine nature, exercise and relaxation. Surrounded by the Bavarian Alps, fresh mountain air, panoramic hiking trails and fantastic nature experiences await right outside the hotel door.
And after a day full of adventure? Pure relaxation in the aja SPA - with a view of the peaks, soothing warmth and an outdoor pool with a panoramic view of the Alps. This is what a holiday in Ruhpolding feels like: active, relaxed and simply genuine.

Hotel in Ruhpolding

aja Garmisch-Partenkirchen

One postcard backdrop follows the next: your dream holiday in the mountains awaits you at aja Garmisch-Partenkirchen. Whether on a walk around the idyllic Eibsee lake or high up on the Zugspitze - Upper Bavaria shows itself from its most beautiful side here.
The town itself is also a delight: stroll through the centre of Garmisch, discover the historic Ludwigstraße in Partenkirchen or enjoy the view of Germany's highest mountain in one of the cosy inns. And after an eventful day? Pure relaxation in the aja SPA - with pool, sauna and probably the most beautiful panorama far and wide.

Hotel in Garmisch-Partenkirchen

aja Grömitz

Hotel in Grömitz

aja Bad Saarow

Imagine a place where you hear nothing but nature. Absolute silence. At aja Bad Saarow, you can leave everyday life behind and find space for yourself - surrounded by forests, meadows and the glistening Scharmützelsee.
Here you can take a deep breath, let go and just be. In our spa and wellness area, warmth, water and tranquillity ensure well-being from head to toe. A place where time is irrelevant - just you, the lake and the good feeling of having arrived.

Hotel at Scharmützelsee

Beach with water and a building in the background.

aja Strandhotel Bansin

Hotel in Bansin on Usedom

Town in a valley with mountains in the background, surrounded by grassland and trees.

aja Bergresort Werfenweng

The aja Bergresort Werfenweng is nestled in the impressive mountain landscape of Salzburger Land - with panoramic views of the Tennengebirge and Hochkönig mountains. Here you will find peace, nature and genuine Austrian hospitality.
Whether at the aja Hotel or in our holiday flats - you decide how you want to spend your holiday. Hiking, skiing or simply enjoying the view: Varied days, relaxing evenings and plenty of mountain moments full of lightness await you in Werfenweng.

Hotel in Werfenweng

Building next to a body of water, surrounded by mountains and trees.

aja Fürstenhaus am Achensee

A picture-perfect holiday awaits you in a prime location, right by the glistening Achensee. The majestic Tyrolean mountains provide the perfect backdrop for unforgettable experiences - whether skiing in winter or hiking in summer.
And the best thing? The lake is literally at your feet. Whether on the water, in the water or simply with a view of it - here you can enjoy adventure and relaxation at the same time. The aja Fürstenhaus Achensee is your place for relaxation with panoramic views, mountain air and the unmistakable aja feeling.

Hotel at Lake Achensee

Balcony with table, surrounded by a house and trees.

aja Nordperd & Villas Göhren

Nestled in the heart of the Mönchgut peninsula lies the Nordperd & Villen Göhren holiday resort - a place that invites you to dream. The surrounding Nordperd nature reserve frames the hotel and the two charming villas Lo and Brunhilde with a unique coastal landscape and marvellous tranquillity.
The location high above the Baltic Sea is ideal for recharging your batteries, letting your gaze wander and simply taking a deep breath. Nature, comfort and relaxation come together here - for all those who love the sea and are looking for a place to let go.

Hotel in Werfenweng

Black Deal offers
at Urban Nature, A-ROSA and HENRI

Attractive offers are not only waiting for you at aja in November - our sister hotels are also celebrating Black Deal Month! Discover the unique Black Deal offers at Urban Nature, A-ROSA and HENRI.

Whether you're looking for a stylish city break, a luxurious wellness break or a nature holiday with soul - you'll find the right offer for every mood and every travel wish at our partner hotels. Take a look, browse through the deals and find your personal favourite place.

Black Deals at Urlaub Nature

Get out of the daily grind and into life: At Urban Nature, you'll find the perfect mix of design, nature and community spirit. Whether on the North Sea in St. Peter-Ording or in the mountains of Bad Gastein - a holiday here means feeling free, enjoying good food, meeting new people and simply being yourself.

Discover the Black Deals at Urban Nature and secure your next adventure - wild, genuine and with plenty of good vibes.

Discover urban nature

Black Deals at
A-ROSA

Discover the Black Deals at Urban Nature and secure your next adventure - wild, genuine and with plenty of good vibes.

Discover A-ROSA

Black Deals at
HENRI

At HENRI, you are right in the centre of things instead of just being there - in Hamburg, Vienna, Düsseldorf or soon also in the mountains. Here you'll find real city hotel flair with living room charm, favourite places and a good dose of nostalgia.

Discover the HENRI Black Deals and secure your city break with character - completely relaxed, completely individual and guaranteed not off the peg.

Discover HENRI

How to secure the best Black Friday holiday offers 2025 at aja:

To make sure you have the best aja deals in your pocket for your next holiday booking on Black Friday, it pays to be well prepared! Here are some tips on how to make the most of aja holiday deals during Black Week:

✓ Stay flexible: The best deals sometimes come unexpectedly! Be open to spontaneous offers. With an extra dose of flexibility, our Black Friday holiday offers are made for you.

✓ Plan early: Make a note of the Black Week 2025 period as soon as we announce it. Traditionally, Black Friday 2025 is on 28.11.2025. Think in advance whether you want to plan a break on the coast, in the mountains or a relaxing wellness holiday.

✓ Subscribe to the newsletter: Sign up for the aja newsletter. You'll be the first to hear about exclusive Black Friday holiday offers and the best deals.

✓ Book in good time: It pays to be quick! The Black Deals are limited and can only be booked subject to availability. Be at the start early and ready to strike at lightning speed.

Black Friday FAQ

When will Black Friday 2025 be celebrated?

Black Friday 2025 takes place on 28 November - traditionally the Friday afterThanksgiving. For many brands, however, the offers start earlier - often with an entire Black Week or even a Black Deals Month.

When is Black Friday 2025?

Black Friday 2025 falls on 28 November. At aja, the Black Deals traditionally start earlier - we will announce when they start this year soon.

When is Black Friday 2025?

Black Friday 2025 falls on 28 November. At aja, the Black Deals traditionally start earlier - with changing offers and new hotels every week in November.

What is Black Friday actually?

Black Friday originally comes from the USA and marks the start of the Christmas shopping season with particularly big discounts. It has now also become a real highlight in Germany for all those who like to save money. At aja, this means: holiday happiness at a special price.

How long does Black Friday last?

Actually only one day - Friday itself. However, many companies are now extending the campaign: There is a Black Week or even a Black Month with changing offers, like at aja in November. This gives you more time to discover your favourite offer.

Why does aja celebrate Black Friday?

Because holidays are the most beautiful form of luxury and we make them particularly accessible in November. With the aja Black Deals, we thank our guests for a great year and offer attractive offers for holidays in the coming months.

What happens if I miss Black Friday?

No problem - aja also has attractive offers outside of November, e.g. our 4=3 or 7=6 deals, early booking discounts and seasonal specials. And next November, the next round of aja Black Deals awaits you.

Where do you want to go?